Lead Generation Banner on Instagram Ad format · Lead Ad / Banner
About Lead Generation Banner on Instagram
Instagram lead generation ads offer two call-to-action (CTA) options to help businesses connect with potential customers. The first option, Meta Form, allows businesses to collect user information such as names, email addresses, or phone numbers directly on Instagram using a pre-filled form, making it quick and easy for users to submit their details. The second option, The Click-to-Website Link option directs users to the business's landing page, where they can easily complete a form with their details, including name, email address, or phone number.
Lead generation ads on Instagram are built to collect enquiries instead of only clicks. We set up the call to action, form fields and audience so you receive useful leads you can follow up quickly.
Execution Details
Campaign Details
| Format | Banner with lead form or call-to-action options |
|---|---|
| Lead Fields | Name, contact details and custom questions |
| Targeting | Audience options available on Instagram |
| Delivery | Leads shared in an agreed format |
| Reporting | Lead count, cost per lead and campaign summary |
What We Need From You
- Offer and ad creative
- Form fields you need
- Target audience and location
- Where leads should be sent
How It Works
Share Campaign Brief
Tell us your goal, audience, budget and timeline.
Plan & Creative
We plan targeting and confirm the ad creatives.
Launch
The campaign is set up and goes live on Instagram.
Report
Performance results are shared with you.
Lead Generation Banner FAQs
Frequently asked questions about Lead Generation Banner (Instagram).
Leads are shared with you in an agreed format such as a sheet or CRM export.
Yes. Custom questions can be added within platform limits.
As soon as possible. Quick follow-up improves conversions.
